Batiste Gives Its Dry Shampoo a New Look to Fit Burgeoning International Market

0
25
Batiste Gives Its Dry Shampoo a New Look to Fit Burgeoning International Market

Church and Dwight’s hair care brand Batiste is aiming to expand into the US, Europe and the UK with a campaign that includes new packaging and an upscale rebrand as the burgeoning dry shampoo market grows to an industry valued at 6.03 billion US dollar could grow in late 2027.

Do not miss The business of marketing, a new series of C-suite senior executives providing insight into the importance of harnessing the intersectionality of marketing, finance, technology, human resources, and the boardroom to drive business growth. turn on.