Adweek Audience Poll Reveals Polarized Opinions on Google and the Future of Ad Tech

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Adweek Audience Poll Reveals Polarized Opinions on Google and the Future of Ad Tech

Google’s news earlier this month about how online advertising will work in the future had an impact few others can generate. Google said it would not support alternative identifiers to third-party cookies after its dominant web browser, Chrome, withdrew support for its historic ad targeting tool in 2022, causing many of the best in the industry …