Plato's Closet Review
You might be interested in finding out more about Plato's Closet, a resale clothing franchise. Founded by Lynn Blum, this company has been growing at a pace of 25 to 40 new locations every year. Plato's Closet was founded to offer affordable clothing for families. It also offers rewards to customers for bringing their own bags to shop.
Lynn Blum founded Plato's Closet
Plato's Closet, a chain of clothing stores for children, is a retailer. The company was started by Lynn and Dennis Blum, a couple with teenagers. Blum is an owner of multiple franchises and multiple brands, opened the first location in 1989. Lynn Blum's son was the one who helped him establish the name of the brand. The Winmark Corporation is a major franchisee of retail businesses.
The concept is simple that consumers can purchase gently used clothing, shoes and other accessories for only a fraction of the retail value. By selling gently-used clothing and shoes to future consumers Plato's Closet is helping the environment by reducing amount of clothing that is manufactured and removing the garbage. Another way that Plato's Closet works is by providing customers with loyalty points for bringing their bags. Consumers can save money and decrease their carbon footprint.
It's a clothing franchise that allows sale on resales.
In addition to offering brand new and gently used clothing, Plato's Closet is a top resale store for teen and young adult fashion. Its franchise model includes more than 100 locations with an average annual revenue of $1.4M. Its business model is focused on large volume and high gross profits. The company is among the fastest growing franchise businesses and has seen rapid growth.
The name of the franchise derives its inspiration from the Greek philosopher Plato who was the first pioneer of reuse and recycling. Blum's son was the motivation for the company. He equated Plato’s Closet’s business model with the concept of recycling. The concept behind Plato's Clothes fits in with the trend of trendy clothing among today's younger generation. There are more than 200 stores across North America.
It's growing at an average rate of 25-40 new stores a year.
The success of franchising for Plato's Closet can be traced back to the company's attention to its strengths and the effective execution of marketing, public relations, social media and digital channels. The company has expanded to over 500 locations and is rapidly expanding its network of stores. The purchase of Winmark has brought about a significant growth of the company, and it continues to impress both franchisee partners as well as the industry.
Retail chain expansion is occurring in a steady rate, ranging from 25 and 40 new stores each year. This is due to word of mouth advertising on radio and marketing. The stores offer gently used merchandise at a lower price than new. At present, Plato's Closet is expanding at the rate of between 25 and 40 new locations per year.
It encourages sustainable consumption
It's a great way to support the environment as well as the people involved in the production of sustainable clothes for children. A lot of sustainable clothing is made of recycled, organic and recycled materials. The best brands also pay their workers an adequate wage and offer adequate working conditions. Many people are concerned about the environmental impact of their purchases, but it is possible to avoid this by buying from brands that support sustainable production. Below are some helpful tips to purchase children's clothing.
Fabrics with organic dyes, or those that are low impact, are ideal. Natural dyes are safer environmentally friendly, they are more eco-friendly and use less water. If you can, opt for unbleached fabrics and cotton. They are naturally off-white and more sustainable for the earth. Kids' clothing made from recycled materials could be more beneficial than purchasing new clothes. For instance it is made of recycled plastic bottles. Polyester is made from recycled clothing and uses less energy and is less pollutant than petroleum-based textiles.
Address4544 Yadkin Rd, Fayetteville, NC 28303, United States